Is Interior Design Only for the Rich? The Middle-Class Reality in India
Is Interior Design Only for the Rich? The Middle-Class Reality in India When people hear interior design , many still imagine luxury villas, imported furniture, and massive budgets. For young, middle-class Indians living in 2–3 BHK apartments, this idea often feels distant. But the reality today is very different—and brands like Grihakon are a big reason why. 🏡 The Luxury Myth Around Interior Design Interior design once felt exclusive because it was mostly showcased through high-end homes and celebrity projects. But times have changed. Today, interior design is less about luxury and more about smart planning, functionality, and comfort —especially for middle-class homes. 📊 What the Numbers Say India’s home interiors market is growing at nearly 12% annually and is expected to double by 2030. The biggest contributors? ➡️ 2–3 BHK apartments , which account for almost 95% of interior design demand . This clearly shows that interior design is no longer limited to luxury buyers. Com...